Brand Manager Games

  • Permanent
  • Full time
  • Hybrid (1506 EK, Zaandam, Netherlands)

At Jumbo Group, we are not just an international company; we are an international playground. Our world is filled with games, puzzles, and toys that spread joy and inspire creativity across the globe. We enjoy a robust presence throughout Europe and even have playmates (distributors and sales representatives) in all corners of the world. Marketing is our exciting game board in the ever-evolving toy industry, and we are all set to play!

Job Description:

We are seeking a proactive and results-driven Brand Manager with 3 years of experience in brand strategy, product development, and portfolio management to oversee, among others, iconic brands like Stratego. The ideal candidate will be skilled in developing and executing brand plans, launching new products, and optimizing existing portfolios to meet market demands. A strong collaborator across functions, with a focus on ensuring brand consistency and driving sales performance. Fluency in both Dutch and English is required.

Key Responsibilities

  • Brand Strategy & Planning: Developed and executed long-term (3 years) and short-term (1 year) brand strategies in collaboration with senior brand managers and markets, ensuring alignment with company goals.
  • Product & Portfolio Management: Led the management of the product portfolio, including launching new products, optimizing existing ones, and redesigning packaging.
  • Sales Performance: Proactively monitored sales performance, working with trade marketing and local sales teams to adjust strategies and ensure growth.
  • Product Briefings & Launches: Created and managed product briefings for new product development, packaging updates, and content creation.
  • Collaboration & Communication: Coordinated with marketing, sales, finance, legal, supply chain and product development teams to ensure alignment on product strategies and market needs.
  • Market Research & Insights: Supported qualitative and quantitative research initiatives to gather insights on market trends and brand performance.
  • Training: Assisted in training internal teams on new product features and brand messaging to ensure consistent communication.

Other competences:

  • Proactive: Self-starter with a strong drive to contribute to brand success.
  • Commercially Minded: Understands the importance of business goals and is focused on achieving them.
  • Creative Contributor: Capable of generating ideas and supporting product development in a constructive way.
  • Team Player: Works well independently and collaborates effectively within a team.
  • Effective Communicator: Acts as a key point of contact, ensuring smooth communication across departments.
  • Organized: Skilled at prioritizing tasks and managing a diverse and sometimes complex workload.
  • Composed in Challenging Situations: Maintains focus and efficiency in dynamic environments.

Education and Experience

· Degree: University degree in Marketing, Business Administration, or a related field (Bachelor/Master/Diploma).

· Marketing Knowledge: Solid understanding of marketing principles, brand strategy, and product development.

· Project Management: Strong project management skills, with experience in managing multiple tasks and meeting deadlines.

· Deadline-Oriented: Proven track record of working under tight deadlines and ensuring timely delivery of tasks.

· Multitasking: Comfortable managing a variety of projects simultaneously while maintaining focus on quality and efficiency.

· Industry Affinity: Interest in JumboGroup products, with knowledge of the toy market being a plus.

· Language Skills: Fluent in both Dutch and English. Other languages is a plus.

· Experience: Minimum of 3 years of experience in a similar brand management or marketing role, supporting brand strategies and product development.

Jumbo Group offers:

  • A commercially driven, but informal culture that is shared with an enthusiastic team of colleagues.
  • Sales and marketing driven and ambitious organisation.
  • Healthy working environment and positive atmosphere
  • Informal and open mentality, short communication lines

Ready to play? Join our team and let’s create some magic in the toy world together!